Three Features your Customer Loyalty Program Software MUST Have


Designing and managing a customer loyalty program using a software is a piece of cake today. Countless merchants and businesses are using different types of loyalty softwares and boosting their sales effortlessly. While the roots of any Customer Loyalty Program Software can be traced back to the traditional stamps and card-based loyalty program, it would be safe to say that the modern-day customer loyalty software are rapidly evolving to provide seamless integrative solutions to merchants all over the world. However, in this race to be the largest, fastest or quickest, sometimes loyalty software providers gloss over some fundamental features.

Let us take a look at three non-negotiable features that a loyalty management software must have:

Cloud-based

In today’s age, any dynamic and efficient software needs to be cloud based, and not static. The software must not only provide businesses with an exhaustive activity timeline in real-time, but also facilitate remote access and management. It is but natural for business owners to step beyond the physical space of their stores for various purposes, and any customer loyalty points management software worth its salt must allow for a seamless management from any location.

Smart Analytics

If the loyalty software is unable to help decode the humongous amounts of data that customers are producing with each purchase, it is already working at a sub optimal level to begin with. Spending habits, frequency of purchase, popular products, life events like birthdays and anniversaries - an intelligent software system helps a merchant in providing unique and customised experiences to their customers. Thus, data analytics and comprehension are a basic feature that must be provided in any effective Customer Loyalty Program Software. 

Fool-proof Security

A robust loyalty management software is usually flexible and has a shared ownership between the business owner and employees. With multiple operators, seldom the focus on ease of functionality and multitude of features take precedence over basic safety protocols. However, maintaining safety is pertinent to ensure that the program has no leakages and fraudulent transactions. An effective loyalty management system must take into cognizance security at every step of the way.

While the list can go on, for the sake of brevity, let’s halt here, for these are the basic features that every Customer Loyalty Program Software must offer to its merchants and business owners. Loyera, an intuitive and intelligent, loyalty solution offers all this and much more. Make sure you consider these features before you sign up for a new loyalty management software.

Comments

Post a Comment

Popular posts from this blog

Get the right value using restaurants billing software in your restaurant

Managing a restaurant business is frightening. The restaurant’s business operations involve a series of interconnected processes that need to be handled with precision to cater to the best guest experience. The hospitality industry is booming and using technological tools provide hotel industrialists an amazing opportunity to capitalize to the fullest. Most restaurants are already in the game of using this impressive billing software to serve better to their consumers. However, the food service industry is on the verge of a dynamic revolution and expected to display a growth rate of 7.01 CAGR by 2022. Therefore, adoption of technological solutions in the hospitality sector, like restaurant management software, mobile apps, artificial intelligence powered tools and self-service kiosks are recent trends that have grown in modern age restaurants. The utilization of billing software has changed the way cafes, food trucks, pubs, coffee shops, and the hotel operates its busines
Read more

Know more about Cafe POS software

Are you running a café or a coffee shop? Are you struggling to draw your customer’s attention? No worries! You are at the right platform. We are here to help you with some objective facts and figures, and try to understand how the café industry can make the best use of  loyalty software  for impressive growth. The increment in consumption of coffee Do you know, over two out of seven people in the world drinks coffee every day? Even almost 83% of the population of America drinks coffee. Well, the consumption of coffee matters if you want to initiate a loyalty program. However, having a cup of coffee in regular is a habit that is hard to shake off. Therefore, customers like your coffee, they will automatically turn to your loyal customers. Also, if you are offering them some rewards, it will be like icing on the cake. Why is the loyalty program necessary? According to a report mentioned in Technomic’s Bakery & Coffee Cafe, one in third of consumers consider a loyalty
Read more

How to install a POS software in your retail stores?

Image
Retail businesses need to look forward to identifying their point of sale system to make sales effective and efficient. While some retailers allow their customers to order at the cash counter, some take orders from the table only. On a brighter side, some of them automate their customer-operated point-of-sale solutions.  By using POS software, retail businesses can understand their customer profile, interests, preferences, while identifying the POS software which will work for them to generate maximum revenue. If you are too looking for a smart retail stores POS software , doing a thorough research on where you want to install this software in your retail business can be beneficial. Let’s understand the placement of POS – Cash counter – It is a conventional way of putting POS at cash counters, where customers can purchase the products and pay at the same time. Order counter – Products are displayed at the order counter where the salesperson has control ove
Read more