Loyalty Software Program - Loyera

Just about any Customer Loyalty Software solution can help a business retain customers and build customer loyalty. However, if used optimally, the same solution can also increase brand awareness as well. Let’s understand how: What is Brand Awareness? Brand Awareness is the ability of customers to recall or recognize a brand. It is important to note that recalling and recognizing a brand or its products doesn’t imply that the customer knows the exact name, design, packaging, or logo. It simply means that a customer should be able to identify a brand through any of its distinguishing features correctly. Brand awareness has two components: brand recall (the ability of a customer to spontaneously remember the name of a brand when talking about a product category) and brand recognition (the ability of a customer to identify a brand correctly when they see it). How Can a Loyalty Software Solution Help? Customer Loyalty Software solutions facilitate direct and instant...

Increasing customer retention by winning the loyalty of your customers is an intricate process that requires a sustained effort. While a digital loyalty software solution can be of great assistance in the said process, it is important to know how to make the most of the same. Here are a few ways in which a business can use a rewards software solution to aid business growth and expansion: Innovate The dynamics of customer loyalty is changing and the advent of the digital revolution has considerably altered the way consumers interact with their favorite brands. You can use your loyalty management software to revamp existing processes and models, thereby, making sure that your business evolves and innovates timely. Appeal Loyalty Software Solutions allow for personalization of offers and rewards. This paves way for more effective marketing and promotional strategies, as customers receive offers and discounts which are more relevant to them. As a result, brand awarenes...

Engaging customers to increase the sales of your store significantly can be quite challenging. There are many ways to motivate your customers into buying from your store regularly. To start with, introduce a loyalty software solution to your business model for customer retention and acquisition. For instance: Encourage your customer to review your signature products on social platforms that will in return attract new customers. The best way to build a brand name for your business is to persuade customers to leave good reviews and recommend your products in their social circle. Social Media for Brand Image Most of us have seen the influence of social media into making and destroying the reputation of a business. In the current scenario, customers are more aware of their rights than ever before. It is imperative for a business to maintain a positive image on social media to sustain in this tough competition and grow as well. Customer reviews on social media act as recommenda...

A loyal customer is as important for a business is food is for living. Loyal customers are an asset for any business to run successfully. Let’s find out ways to gain customer loyalty in this tough competition It has emerged as a blessing for small businesses who are finding it difficult to compete with giant companies. Loyalty programs are helping business retain their customers as well as acquiring new customers. Look for a loyalty that is built around the following lines: - Helps you keep a record of your customer data base. - Allows you to reward your customer. - Let’s you analyse the growth in the sales. If you are looking for a reliable loyalty software, look no further! Loyera helps you in customer retention and provides your customers real-time access of new deals and offers. In addition, your customers get a dashboard, where they can see their transaction summary. It helps built complete transparency between you and your customers. Customers are the fou...

Have you been looking for ways to access the percentage of growth that you gained through your loyalty program? While you can’t deny the benefits of a loyalty software, it can be difficult to know how much a Loyalty Program Software has benefitted your business. Let’s speak of indicators that can help you determine the growth of your business through a loyalty program: Do Discounts Attract New Customers? Analyze the number of customers that sign up for your loyalty program. You will be able to see significant increase in customer sign ups if you aid your customer loyalty program with discounts and promotions. Your business will witness growth through a loyalty program if the registration rate is consistent. Do Your Customers Redeem their Rewards? A handful of businesses have been successful in pulling their new customers back the second time by having them sign up for their loyalty program. A very good method of assessing your business growth through a loyalty program ...

Initially when the loyalty program system started visiting the stores, it was all about filling out the papers and plastic loyalty cards. With the advancement of technology, the scenario has been changed a lot. The brand new innovative technology has let Customer Loyalty Programs to go on mobile. In fact, these days there are dedicated companies online to provide you guidance for mobile loyalty program. Every individual today owns varied models of smartphones that can earn points or rewards from stores. Not only this, smartphones have also helped the businesses to get in touch with the customers easily. The popularity and usage of mobile loyalty program is very much beneficial for merchants, who can now save costs on the use of paper vouchers and plastic cards as well. With the introduction of mobile loyalty program and Loyalty Program Software , the customers can now receive mobile loyalty card or mobile vouchers electronically and wirelessly. This can only be happen if ...

Intelligent loyalty software solutions help businesses retain customers and engage with them more effectively but ensuring a sustained business growth isn’t as easy as getting a loyalty solution provider onboard. Any Loyalty Software For Business owners that helps them increase revenues by establishing customer loyalty goes over and above rewards by enhancing the shopping experience for the customer. Research suggests that it takes nearly fifteen good shopping experiences to negate the impact of a bad one. This simply reiterates the importance of providing customers with a unique and engaging experience in ensuring that they keep coming back for more. For a loyalty management program to be efficient and engaging utmost attention needs to be paid to every small aspect like registration, onboarding, communication, and customer support. Let’s consider each of these in a little more detail: Registration: Ideally, it shouldn’t take anywhere over two or three steps for the c...

Millennials are set to become the most influential customer segment in the coming years. As a result, businesses are going all out to cultivate loyalty among a generation which is used to instant gratification and is infamous for being restless. Traditional tactics and strategies might not yield the best results with millennials, and businesses need to keep up. The first step towards the same is understanding what millennials want and expect from a Loyalty Rewards Software solution. Let’s take a look at some trends in the consumer industry regarding the same: Millennials like Loyalty Programs A study by Hawk Incentives found that millennials find loyalty programs enticing as they are enrolled in an average of 6.5 loyalty program, which is higher than the overall average. Furthermore, they are also active in more programs as compared to other consumer segments. A notable 82% of millennials admitted that they would be interested in redeeming loyalty rewards points in exchange f...

Most customer loyalty programs are designed to reward repeat purchases and ensure that customers keep returning for more. However, there are multiple ways in which customer rewards programs can reward customers, even when they aren’t actively purchasing products or availing to services. Here are a few customer activities that can be considered for rewarding: Answering to CTA: Marketing and promotional campaigns thrive on engaging and exciting call-to-action (CTA) strategies. Even if your customers haven’t made a purchase recently, rewarding them to participate in contests and customer engagement campaigns can do wonders. For instance, asking them to describe why they chose your product in a social media post or encouraging them to post pictures with their favorite products can be made rewardable activities. Referrals: This is one of the easiest ways to turn loyal customers into brand advocates. Incentivize them to bring their friends and family onboard and reward them bonu...

Loyalty programs these days are very much desired on both the consumer and business sides. More value and better services are not just the expectations of consumers, but they also seek more engagement and fulfilling experiences. With the increased competition, keeping customers loyal is equally very crucial for any business. Talking about the automotive companies, loyalty programs are very popular amongst them. Each one is offering programs that not only focus on involving car owners and retailers, but also intend to make sure that they are ahead of their competitors in every aspect. As per a recent study, the consumer interest in loyalty programs is increasing steadily. Majority of the consumers are indulged in reward points. But businesses see these points to be unused and concluded that these programs don’t actually make loyalty. This is because of one reason that these programs are complicated, complex and cumbersome to an extent. Even though you sign up for a rewar...

A rewards program is a popular and great way to retain your customers and appreciate their loyalty to your brand. But before rewarding them, you need to get them join your loyalty program.   This might seem to be a tough task but it is actually not. There are numerous ways to get the customers involve, irrespective of who they are and what they actually like. In this blog, we are discussing about the ways you can get the customers to join your loyalty program. • Welcome Points – Offering welcome points to the customers for signing up is a foremost thing to kick start your rewards program. When you reward the customers for completing such a simple task, it instantly adds to the overall appeal of your program, persuading them to be a part of it. Just one purchase and get rewarded sounds attractive! Your customers will most likely make their first purchase in order to redeem it. Your program seems more valuable when the customers spend points, and not when they earn t...