Loyalty Software Program - Loyera

New-age customer loyalty programs are often assumed to be an all-in-one solution for all loyalty and rewards related purposes. Loyalty software solutions have evolved to become intelligent and intuitive to facilitate better services to businesses and their customers. Let’s find out what makes any loyalty software intelligent: Remote Management Cloud-based Loyalty Software solutions allow business owners and merchants to manage their customer loyalty program from anywhere in the world. Changing loyalty settings, analyzing customer activity, tracking new sign-ups, and rolling out new offers: everything can be done on the go with web-based loyalty solutions. Instant Communication In addition to providing real-time updates to business owners and customers about every single transaction, intelligent loyalty management software solutions allow instant communication to customers regarding offers, discounts, and sales through multiple channels, namely, emails, SMS, an...

If you are the owner of a restaurant or cafe, having a robust loyalty management program for your patrons is critical to ensure the success of your business. If you are new to the concept, going for an off-the-shelf loyalty software for restaurants might seem very alluring, but won’t benefit your establishment in the long run. We make a case for investing in a niche or personalized restaurant loyalty software: To Reflect Your Restaurant's USP Your loyalty software should reflect the soul of your restaurant in its theme, design, and offers. Only a loyalty solution that allows for a great degree of personalization can allow you to align your customer loyalty management program with the rest of your brand and business identity. Going for a cookie-cutter approach will not only adversely impact customer experience and engagement but also limit the functionality and scope of the loyalty program. Identify Customer Behaviour and Habits  Analytical tools that are a part of any...

Businesses running loyalty programs are often faced with the question that, ‘who all should participate in enlisting customers to their loyalty program?’ There is not one answer to it, but an ideal way would be to have all the employees participate in one manner or another and be connected to your Loyalty Management Software , so that they can be rewarded for their efforts. Loyalty of customers is not achieved by just enrolling them in the loyalty network database. It is important to offer good products and services at good prices and address pain points of customers to satisfy them and turn them into loyal customers. Here’s how various people at your company can contribute to gain customers’ loyalty. Product managers and merchandizers Merchandizers need to understand preferences of customers and produce and stock inventory to support that. They can get user preference data from the Loyalty and sales software. Customers are likely to return to a store the...

Cafes all across the globe thrive on loyal customers to get consistent and incremental business. One can attract new customers, but the key to running a successful business is to have a plan that helps retain customers. Old customers are likely to spend 67 per cent more, and it’s cheaper to retain a customer than to acquire one. Therefore, cafes can set up a loyalty program and use a good cafe loyalty software to effectively and widely implement it. Here’s a quick guide to setting up a loyalty software for cafes: Identify paint points Identify the needs of your patrons. Reason and reflect on what your customers value, and give them a channel to voice their requirements and concerns. Create a loyalty program structure Once you have a clear picture of what customers want, offer them that through creative loyalty features to keep them satisfied and loyal, and motivate them to return often and increase their basket size. Create a point, tier, or coupon-based loyal...

Dry cleaning has traditionally been a stable business and dry cleaners often have had a base of customers who are loyal and come to them regularly.  However, as washing machines have started becoming advanced and a lot of laundry and dry cleaning services with fancy offers are coming up, it requires much effort to keep one’s customers loyal. Dry cleaners can formulate a loyalty program and engage a dry cleaner loyalty software to offer benefits to customers that motivate them to return, increase their basket size and refer more customers. Here are a few things dry cleaners can do to get repeat customers and referrals: Good service This is not an out-of-the-box idea, but it should be the thumb rule for all dry cleaners. Patrons value their clothes and things they bring for cleaning, and how well you deliver that service will make the maximum impact on their will to return. Value for Money Besides pricing your services competitively, give offers and discoun...

A true loyalty program is not just about rewarding points to customers for the purchases they make. It goes beyond it to identify the actual pain points of customers, and then solve them, so that patrons feel heard and satisfied. How do you find a  Customer Loyalty Program Software   that helps you do that? A few ways to solve problems or challenges customers face Get feedback from patrons on your products and services. Understand how a customer’s experience was while making the purchase and after it. Know what product or service-related information customers would like to have from time to time, e.g. a patron who has booked a cab might like to get an update about the location of the cab on the date and time of arrival. Appreciate customers for their patronage—always send a thank you or farewell message to your customer when the purchase is complete, this helps build brand image and recall value. Customers should be able to access features like selecting thei...

Balancing the costs and rewards is the only key to become profitable and successful with your chosen Customer Loyalty Software . It is very important to determine how much you can spend on each reward level and how much a customer will require to spend to unlock it. Choosing the rewards that you offer and setting up your rewards program are the essential part of the success of your system. Keeping a track of your rewards can be done through loyalty management software. In this blog, we are discussing the most inventive and valuable  Customer Loyalty Software  that you can offer to your customers or target audiences. To talk about a few of them – • Free Gifts with Purchases -   This is the most common and popular type of rewards that can be given to your customers. You can give free gift to them with every purchase or when they hit a certain threshold of purchases that you set in the offer. A free gift should be chosen as the demographic of your business...

If you have started generating revenue from your customers for your products and services, that’s a great news! But with the huge competition in the market these days, it’s very difficult to retain those customers. You should now think of building a customer loyalty program to get more better results. No matter what your business industry is, you can look for a way to reward your customer for their loyalty with additional & attractive benefits. Customer loyalty programs are definitely something that could differentiate you from your competitors out there. Such programs are the source of your survival in the market by keeping your customers sticking around. Let us look at the benefits of a good Customer Loyalty Software to make you understand the importance of having a customer loyalty program. • Customer Retention – It is very important to keep your customers engaged with your business to understand that how much they’re going to spend. Unlike the traditional deci...

If you have just jumped on the loyalty wagon and are trying to increase customer retention for your bakery, pay close attention. Owing to the abundant information available on the internet, designing a customer loyalty program for bakeries and choosing an apt web-based loyalty solution has become easier than ever. However, bakery owners are still very likely to make some common mistakes while deploying a new  Loyalty Software For Bakeries . Let’s consider the two most critical ones: Complex Processes Do not create unnecessary barriers for your customers that prevent them from signing up and earning reward points. The process of joining the loyalty program should be simple, hassle-free, and involve as few steps as possible. Furthermore, keep the rules and framework of the program simple-to-understand as well. Make earning and redeeming points easy, convenient, and effortless. Complex processes and stringent terms and conditions also ruin the customer experience. ...

While purchasing and installing a loyalty software solution is a critical step to foster customer loyalty, measuring its Return on Investment (ROI) is a tough process. Since there are so many variables, it becomes difficult to measure and account for all of them. While calculating the return of a loyalty management software solution to its last cent is exceptionally challenging, businesses can still estimate if they are in the green by pitching the total costs against the growth they have achieved since initiating the loyalty program. Here’s how to go about the calculation: Calculating the Costs While the biggest component of your expenditure is most likely to be the loyalty management software solution, don’t forget to include other expenses like marketing budgets, and the cost of rewards offered to the customer. The sum total of what you have invested in the software solution, customizing it, promoting it to your customers, and the rewards and discounts you are putting u...